Published in March 2011 newsletter

Cooperation with Creo Media Group

BTI and Creo Media Group help Scandinavian companies communicate on emerging markets

BTI has recently intensified its cooperation with Stockholm-based communications agency, Creo Media Group. Creo Media Group, founded by former Managing Director of TV4, Lars Weiss, produce news, interviews and company presentations for industry-leading companies like Electrolux and Vattenfall.

BTI assist with the localisation of certain material in to languages including Mandarin, Japanese, Russian and Polish. Minna Johansson, Production Coordinator at Creo Media Group, elaborates:

"With the broad and often time-sensitive requirements we have from international clients, it is important to work with partners that are both professional and flexible. BTI has been working hard to be both."

Lennart Löf, Head of Nordic Operations at BTI, adds, "This is a great example of how we, as localisation professionals, can help companies communicate on an increasingly globalised market".

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